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Costco Wholesale Corp. isn’t making friends in the golf-ball business.

The discount retailer, which improbably caused a frenzy in the golf world when it started selling low-priced but well-reviewed balls last year, filed a lawsuit against the parent company for Titleist, maker of the self-proclaimed “number one ball in golf.”

In a complaint filed Friday in U.S. District Court in Seattle, Costco preemptively asked the court…