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Frank Luppi is trying an unusual tactic to unload his Florida estate: He’s putting the elaborate Italian Renaissance-style compound on the market as three separate parcels—and listing each of them with a different real-estate agent.

Mr. Luppi’s compound spans about 12 acres on Jupiter Island from the Atlantic Ocean to the Intracoastal Waterway. Last year he listed roughly 8½ acres of it for $65 million, then took it off the market…